On October 26, Prisjakt is launching an AI assistant that allows consumers to search for, compare and choose products through conversation.
The service is based on the company’s product and price data, price history, expert reviews and user reviews to provide tailored product recommendations. The assistant will be available to all logged-in users in Sweden, Norway, Denmark and Finland.
The launch is one of the company’s biggest to date and the first in a series of planned AI services intended to broaden the offering and strengthen its market position.
