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Finwire

JD Sports: Nike’s turnaround is only a matter of time

Nike is taking the right measures to turn around the business, according to JD Sports CFO Dominic Platt. He tells Reuters. JD Sports is one of Nike’s largest customers.

Platt points, among other things, to models such as Vomero and Pegasus performing well and believes that Nike remains a very strong brand.

At the same time, Nike’s share price has fallen 43 percent so far this year as investors have grown impatient with efforts to turn around the business.

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