Norwegian aluminium producer Norsk Hydro and Chanel Fragrance and Beauty have entered into a strategic partnership to develop aluminium with a lower carbon footprint for packaging for perfumes, makeup and skincare.
The roadmap runs from 2026 to 2030, and the goal is to approach 3.0 kilograms of carbon dioxide equivalents per kilogram of aluminium by 2030.
The collaboration also includes increased traceability and the use of recycled aluminium.